First and foremost i must state that there are far better much more qualified web marketing experts that are able to explain what is SEO (Search engine optimization) them me and i am humble by their heavily proven capabilities in this field.

So what is SEO?

Is Seo just the pursue after the coveted position up their at the top of google or bing search results? is it a term that have grown to include all of the online marketing tactics that we could imagine to approach our client ?

Wikipedia defines Seo like this (origin):

Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.

In Plain Terms

Seo is considered “Organic search engine optimization”. i am sure that i probably correct when we are talking about hugh companies that hire a lot of workers and different names helps creating more job spots but my personal view in the role of an Seo expert is a bit different.

I consider a talented seo actually a web marketing master that posses information and can create tactics to each and every advertising method online. whether we are talking about ad campaign no matter if using google, facebook or other or whether we are talking about a fast campaign targeting a specific audience.

Getting a specific website to a desired location on google search results is getting harder then ever in a competitive market when few are the ones not to hear about search engine optimization and so the root we must take is a complete advertising plan that includes creating and maintaining an electronic id card for the clients website.

The never ending building of related and unrelated links as neutrally as possible all this and more while increasing the buzz fator using social networks, blogs and others and more complex methods. the simple days when a few well targeted links could do the trick and get a client website to the top.

So, a modern Seo is actually a mix of well polished internet expeties making him / her a web marketing

i hope you have found this article Intresting
Best Regards, Sagive SEO

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marketing, Search Engine optimization, seo, web
What is SEO aka Search Engine optimization?